
Print Design
Spectra Integration
Postcards
Mymoji™ Flip Books


Race Bib Concepts


Built for remote workers!



Lake Wateree Properties
Business Cards


Magnet

Printed Menu Ad

Marketing Campaign Project:
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PHASE 1: Developing the Brand
Using InDesign, I created a Brand Design Specification or “Spec Sheet” to display and detail the brand identity graphic standards.
PHASE 2: Variable Data Booklet
Variable Data Printing is a type of on-demand printing that allows certain portions of a document to be personalized without stopping or slowing the process of printing. Within the context of my “Brand Story”, I designed a VDP booklet to drive variable content to target various segments of a customer base.
VDP Booklet:
Brand Spec Sheet:
PHASE 3: Static Brochure
In this project, I designed a four-color process, "static" tri-fold brochure to be printed on an offset lithographic press in order to support the brand that I developed in my “Brand Spec” sheet.
PHASE 4: Brand Story
Created a “Marketing Story” incorporating the pieces of marketing collateral that I designed and printed (Fall 2016) into a cohesive description of my marketing campaign in the form of an 8" x 10" four-page folder. This project was my opportunity to display my strategy from the standpoint of a Marketing Service Provider (MSP) who is pitching a campaign to a Brand Owner.
Other Print Design (click image to view full screen)
![]() 2015 High School Grad AnnouncementI designed and UPS printed all of my brother's graduation announcements. I chose to design these announcements because I wanted something original that no other graduate would have to make the occasion extra special. | ![]() Clemson Valentine's Day CardDesign contest submission for a Valentine's Day card that would be sent out to all of the Clemson Alumni who met at Clemson and got married. Attached is my design that was chosen for the 2014 card. | ![]() Homecoming Banner DesignMy banner design was chosen as one of four winners to be displayed on Godfrey Hall during Homecoming 2015 with a theme of "Tigerama 101: A Lesson on Legacy". |
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![]() Gamma Epsilon Tau FlyerGraphic Communications honor fraternity flyer design promoting GET at the beginning of the semester. |